What WordPress is, and what it isn't
WordPress is free, open-source software that runs a large share of the web. On its own it's a blogging engine. A business site is WordPress plus a theme for the look, a page builder for the layout and a stack of plugins for everything else: forms, search, caching, security, backups.
That stack is the problem. Every piece comes from a different author, updates on its own schedule and can clash with the others. The site works, until one day it doesn't.
How the cost adds up
The software is free; running it isn't. There's hosting, a premium theme, page builder and plugin licences that renew each year, and a developer's time whenever something breaks or needs changing. It's rarely one big bill, and rarely small once you add it up.
A site from Stratasis is a project price, then one monthly fee that covers hosting, updates, backups and the changes you ask for.
- WordPress: hosting, licences and a developer by the hour
- Stratasis: a fixed project price, then one monthly fee
Upkeep and security
A WordPress site needs its core, theme and plugins updated regularly, and updates are where things break. Skipping them is worse: outdated plugins and themes are the most common way WordPress sites get hacked.
A site built in code has no plugin stack to patch. It's monitored, backed up and kept current as part of looking after it, by the people who built it.
Load time and search
Page builders and plugins each add their own code to every page, and cheap shared hosting slows it further. The usual fix is a caching plugin, which means one more plugin.
Search on WordPress usually means an SEO plugin filling in titles and descriptions. The structure that wins local search, a page for each service and town, clean markup and structured data, comes easier when the site is built for it from the start.
Themes, page builders and design
Most business WordPress sites start from a marketplace theme, then get rearranged in a page builder. The result looks like the theme's demo with different photos, and changes are fiddly enough that nobody makes them.
A design made for your business is built exactly as designed, with nothing extra loading underneath.
Owning your site, in practice
WordPress is one place where you can own your site, and that's to its credit. In practice, though, ownership sits with whoever has the hosting login, the theme licence and the admin password, and that's often a developer who has moved on.
With Stratasis the code, the domain and every account are in your name from day one.
Moving from WordPress to a site of your own
We plan the new site, carry your pages, posts and photos across, keep your domain and redirect every old address, including the ones WordPress made, so search engines follow. Your WordPress site stays live until the switch.
- Your domain stays
- Every old page redirected
- No day without a website




